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Mar 19, 2024

TECH SOLUTIONS TO ELEVATE YOUR DAY-TO-DAY AND BOOST THE PATIENT EXPERIENCE

In today's fast-paced world, it's crucial to embrace digital innovations to streamline your appointment scheduling process.

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Feb 8, 2024

HOW YOUNG OPTOMETRISTS CAN GEAR UP FOR CLINIC ACQUISITION

Embarking on the acquisition of an optometric clinic is an exciting prospect for young optometrists with entrepreneurial drive and a clear vision.

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Jan 17, 2024

CHOOSE INDEPENDENCE: A FUTURE FOR YOUNG OPTOMETRISTS

As you stand at the threshold of your career in optometry, you're faced with a challenging decision: work for a large chain or embrace independence by starting your own clinic.

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Nov 28, 2023

HOW TO MINIMIZE NON-PURCHASE VISITS IN OPTOMETRY CLINICS

A visit without a purchase represents a missed opportunity. Various reasons might prompt this decision: perhaps the patient found better services elsewhere, a broader frame selection, or more attractive pricing.

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Nov 21, 2023

UPDATING YOUR CLINIC'S WEBSITE

Your clinic's website is more than just an online showcase. It is an essential resource for your patients, providing information about eye diseases and your products and services.

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Nov 14, 2023

OPTIMIZING YOUR CLINIC'S INVENTORY MANAGEMENT

Frame inventory management is vital to the success of your optometry practice and customer satisfaction.

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Oct 31, 2023

CREATING AN EFFECTIVE GOOGLE BUSINESS PROFILE FOR YOUR CLINIC

Google Business Profile (GBP), formerly Google My Business, is a free tool from Google designed to establish a business's online presence on Google and Google Maps.

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Oct 17, 2023

TOUGH DECISIONS: STARTING FROM SCRATCH OR BUYING AN OPTOMETRIC CLINIC?

As an optometrist, you have two options for owning a clinic: starting from scratch or acquiring an existing one in whole or in part.

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